On July 5, 2024, I had the opportunity to DJ for Louis Vuitton’s Men’s Fall-Winter 2024 Collection See-Now Buy-Now session, held at the Louis Vuitton flagship store inside Taipei 101.
Designed under Men’s Creative Director Pharrell Williams, the Fall-Winter 2024 collection explored influences from the American West, bringing together elements of workwear, Western-inspired silhouettes and Louis Vuitton’s distinctive luxury aesthetic.
For the Taipei presentation, I worked closely with the show director to develop music that complemented the style and atmosphere of the collection. Rather than approaching the performance as a standard DJ set, the music was selected to work alongside the presentation and help create the appropriate mood throughout the session.
Working with fashion and luxury brands often requires music to serve a very specific creative direction. It was a pleasure to bring that approach to Louis Vuitton at Taipei 101 and contribute to the presentation of the Men’s Fall-Winter 2024 collection in Taipei.
